Innovak and DIDIHU join forces in a strategic collaboration that will bring innovation and sustainability to the world of blueberries in Peru. This unique partnership brings together Innovak's knowledge and experience in biostimulation with DIDIHU's excellence in hydroponic solutions.
Starting in August 2023, Innovak becomes a strategic partner of DIDIHU in Peru. “Together, we are committed to contributing to sustainable agriculture in Peru through Innovak's exclusive distribution and representation of DIDIHU products. This approach aims to make hydroponic solutions and technical advice for blueberry growing in Peru more accessible,” says David Cadena, co-founder of DIDIHU.
A powerful combination to meet the challenge of producing more with less
This partnership allows both companies to combine their technologies and expertise to offer comprehensive solutions (execution and management) that address the current challenges facing the industry in the country. Innovak's biostimulation technology, which boosts plant growth and resilience, is an ideal complement to DIDIHU's hydroponic substrates and pots, which maximize the efficient use of water and nutrients.
“DIDIHU's energy and way of working perfectly complement Innovak's values and strategy for the Peruvian market,” said Dr. Alberto Araujo, CEO of Innovak. “This partnership reflects our shared vision of driving sustainable innovation in agriculture and strengthening our commitment to Peruvian growers.”
“Innovak works very closely with customers through its trials, and we believe this way of working allows us to run demonstration processes that reflect the efficiency of substrates and pots for blueberry production,” added Raúl Mercado, CEO of DIDIHU. “This partnership represents our shared vision of offering practical, effective solutions that benefit the industry and the environment.”
“This partnership came about very naturally; this is simply a formalization. We complement each other in everything from our work dynamics to our product portfolio for growers,” noted Luis Gerardo Piñeiro, LATAM Business Development Manager at Innovak.
By combining these technologies, we achieve a unique synergy that drives productivity and quality in blueberry growing. Our collaboration will allow the most demanding growers to experience tangible benefits by optimizing their crop yields, increasing production and maintaining a sustainable approach at all times.
United in sustainable innovation: Innovak and DIDIHU
